About Our Team
Craig Friedman
Vice President, Performance Innovation Team
Craig Friedman is the Vice President of the Performance Innovation Team at Athletes' Performance. He designs and implements performance training systems for professional athletes in all sports as well as elite youth and college athletes.
Kevin Elsey
Senior Director, Performance Innovation Team
Kevin Elsey is the Senior Director of the Performance Innovation Team at Athletes' Performance. With three undergraduate degrees from Queen's University in Canada and several years of experience as a personal trainer and physical education teacher, Kevin Elsey brings a wealth of educational and practical experience to Athletes' Performance.
Amanda Carlson-Phillips
Vice President, Nutrition and Research
Amanda Carlson-Phillips is the Vice President of Nutrition and Research of Athletes' Performance. She's committed to helping athletes achieve maximum performance potential through the integration of effective nutrition in their lives.
Sue Falsone
Vice President, Performance Physical Therapy and Team Sports
Sue Falsone is the Vice President of Performance Physical Therapy and Team Sports at Athletes' Performance. With her expertise, she develops and implements therapy regimens for the athletes.
Nick Winkelman
Director, Education and Performance Systems; Director, Methodology
Nick Winkelman is the Director of Education and Performance Systems and the Director of Methodology at Athletes' Performance. With a degree in Exercise Sports Science from Oregon State University, Nick Winkelman brings a serious passion for sports performance to Athletes' Performance.






